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how to improve ppc campaign performance

6 Proven Expert Tips to Improve the Performance of Your PPC Campaigns

Depending on the size and type of your business and its associated products and services, running a PPC (pay-per-click) campaign may prove to be the most profitable option. With a small fee paid to Google or other companies for every click that has brought a visitor to your website, you can easily receive more money…
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digital marketing quotes

150 Plus Digital Marketing Quotes and Inspirations That will forever Motivate Digital Marketers

If you are a digital marketer who loves to get inspired or motivate others, then this diligently curated list of 150 plus digital marketing quotes you must keep in your marketing arsenal. Digital marketing has evolved significantly in the last few years. However, if you see digital marketing in deep, you will realize that at…
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google ads ppc management tools

10 Google Ad PPC Management Tools to Supercharge Your Google Ad Campaigns

SEO is powerful, indeed, but, Google Ads (PPC – pay per click) is equally essential for a business. Since years internet marketers have been using these two online marketing techniques together to bring in more traffic to the website and confirm more sales for the business. So, even if your site ranks high for the…
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how to improve google ads quality score

How to Improve Google Ads Quality Score, and Increase Traffic and Sales Conversion Rate

Google has come a long way from just showing you search results for your queries. It has now evolved into an intelligent, super intuitive machine. It can help you boost your business from nothing to new heights of success by allowing it better rankings through your website’s SEO and PPC (Pay Per Click) campaigns. If…
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low budget small business marketing promotion

7 Ways to Promote and Market Your Small Local Business Without Burning Cash (Both Online and Offline)

If you are a small business owner or a startup entrepreneur, then you are probably working with a strict marketing budget. If so, then how do you channelize this little money in the best possible way so that you can make your brand shine in the market, give your competitors a run for their money,…
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seo vs google ads

SEO vs Google Ads Which One is Better – The Ultimate Small Business Guide

If you own a business and are planning to create a marketing strategy for it, then this is the question that is going to haunt you. Google Ads (formerly AKA AdWords) or SEO? To make sure, the haunting business is left to the real ghosts and to help you make an informed decision suitable for…
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