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business needs to be on instagram

Reasons Your Business Needs to be on Instagram

As soon as it became a thing, Instagram caught the eye of every marketer out there. Right from the start, it was clear that it had great potential and that it could be a powerful marketing tool. And not much time passed before this became a reality. Now, businesses of all kinds use it to…
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reasons business invest professional content creation

7 Reasons Your Business Should Invest in Professional Content Creation

You’ve almost certainly heard the phrase “content is king” before. Although coined in 1996, it still holds true today. In business circles, we frequently use it to describe how important content is for digital marketing. In fact, it is so vital that there’s hardly a modern business out there without a content marketing strategy. But content…
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improve your existing backlinks

5 Ways You Can Improve Your Website’s Existing Backlinks

If you’re in any way familiar with Search Engine Optimization (SEO), backlinks will very likely enter your discussions frequently. Indeed, backlinks have been a cornerstone of SEO for years, and it’s easy to see why. In terms of SEO, among other benefits, they help inform search engines on what your content is all about. They…
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how to write compelling job descriptions to attract marketing pros

How to Write Compelling Job Descriptions to Attract Marketing Pros

We live in a marketing age where brands win by competing on creative advertising. Today, it doesn’t really matter how good your product is and how much it costs. If your marketing team designs an effective branding strategy, people will buy your product at any price. The only problem is that it might be challenging…
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seo boosts brand awareness

How to Use SEO to Boost Brand Awareness

The success of any business or brand largely depends on brand awareness, and that is no news. The more people know about your brand, the more likely they are to do business with it. In today’s crowded market, making yourself seen and heard is not an easy task. There are many different marketing strategies to…
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social media recruiting

Social Media Recruiting: How Businesses Can Use Social Media for Sourcing and Staffing Talented Human Resources

Social media has largely widened our capabilities, and the idea is to explore all of the channels and outlets to their limits. Using social media for recruiting new employees and freelancers is one of the latest additions to social media utilities. With each passing day, social media platforms are introducing new and advanced features to…
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facebook contest strategy

Facebook Contest Strategy: How to Grow With Facebook Contests

Do you want to run a Facebook giveaway? Yes, it is beneficial in attracting more leads to a social platform. For this purpose, you can prepare an excellent plan to attain success. The understanding of how to craft a contest to meet business goals is essential. You can develop Facebook advertisements for conducting a campaign.…
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